I continue to experiment with ambient light; I also continue to be surprised by how cool shooting ambient can be. As you know, my normal M.O. is to figure out what I am going to shoot and then build the lighting scheme accordingly. Shooting ambient for me, however, is a completely opposite process. When shooting ambient I first search for the light and only then does the subject matter reveal itself; it's as though the subject matter takes a back seat to the light.
Amazing subjects with uninspired light create dull photographs - and that holds true whether I am shooting strobe or ambient. The biggest difference is whether I create the light or chase the light.
To see more of my work visit my commercial photography website.
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